A critical decision that often perplexes authors is pricing a self-published book. Pricing can significantly impact your book’s success in the market. Get it right, and you can attract readers while covering your costs and even making a profit. Get it wrong, and your masterpiece may remain unnoticed. Outline Your Costs Before pricing a […]
Price for Propulsion: Pricing a Self-Published Book Read More »
When it comes to writing, one of the most sought-after achievements for any author is to establish an authorial voice and style. Your authorial identity is what sets you apart in the overcrowded literary realm. It’s what makes your work instantly recognizable and memorable. No matter how far you have or haven’t gone on
Stay in Style: Developing Your Authorial Voice and Style Read More »
You have your book in your hands, so now it’s time to think about your book distribution options. Independent publishing is thriving, and now more than ever authors are choosing self-publishing — both for its creative control and almost limitless flexibility. But with creative freedom comes the responsibility of book distribution. After all, what’s
Your Writing in Readers’ Reach: Book Distribution Options for Independent Authors Read More »
Learning to effectively build an author brand is nearly as crucial as your writing itself. Just as famous logos tend to define companies, a distinct authorial brand distinguishes writers in an overcrowded book landscape. Consequently, crafting a recognizable identity can be a game-changer for your sales. Let’s dive into the art of branding for
From Branding to Brand-New Bestseller: How to Build an Author Brand Read More »
When designing your book, make sure you adhere to current cover art design trends. A book’s cover is its first impression. It’s the opening glance, the handshake that greets potential readers, inviting them into your world. As with any art form, book cover design undergoes its own cycles of trends and evolutions. To stay
The Fashionable Frontispiece: Cover Art Design Trends That Sell Read More »
When designing your book, every detail matters, and few details matter more than choosing the right typeface. One oft-overlooked element that can significantly influence your book’s aesthetics and readability is typography. Fonts and typography play a crucial role in creating an enjoyable reading experience and conveying your book’s tone and message. Choosing the Right
The Serif Department: Choosing the Right Typeface Read More »
Choosing from a list of book cover finishes can be a daunting task. After all, it’s hardly the first thing authors think of when designing their book, if they think of it at all. Sure, it’s not uncommon to fantasize about a nice clothbound hardcover, perhaps, with an embossed title and your name in
Sugarcoating It: Book Cover Finishes and Coatings Read More »
Coping with bad reviews can be one of the most frustrating parts of being a writer. If there’s one thing that’s true across all facets of life, it’s that you can’t please everybody. This is especially true in the creative arts, so let’s roll up our sleeves and tackle those negative book reviews —
The Court of Public Opinion: Coping With Bad Reviews Read More »
Marketing a book on Facebook can be one of the most valuable tools in your advertising arsenal. In the sprawling landscape of digital marketing, Facebook remains a beacon of opportunity for authors. The power of this platform to promote your work and boost your sales is immense. Today, we’ll explore some strategies and tips
Advertising Face-to-Facebook: Marketing a Book on Facebook Read More »
Learning how to be productive is often more difficult than learning how to write. While every author has a different story to tell, there’s one common thread that binds us all — the struggle to stay productive and meet our writing goals. Whether you’re a seasoned professional or a fledgling novice, finding the balance
Moving the Goalposts: How to Be Productive and Reach Your Goals Read More »
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