Book Marketing

The Merch Table: Merchandising Ideas for Authors

After the book is finished and the ads are running, it’s not a bad idea to consider merchandising ideas for authors. Utilizing merchandising to enhance your brand involves a strategic approach that goes beyond the book cover to establish a distinctive visual identity synonymous with the author’s work. Establish a Visual Identity Creating merchandise that […]

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A Secret Agent Plan: How to Get a Literary Agent

In order to bring your manuscript to the attention of traditional publishers, you must first get a literary agent. Getting the right literary agent can significantly impact an author’s career trajectory — and sometimes mean the difference between success and no career at all. Here’s a comprehensive guide to help writers untangle the intricate process

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The International Writer: How to Reach Global Audiences

In an interconnected world, writers are no longer confined by geographical boundaries — they have the opportunity to reach global audiences. Navigating international publishing markets opens up a myriad of possibilities for authors seeking a diverse audience and broader recognition. Let’s take a look at some strategies to turn you from local author into global

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Exploring Alternative Publishing Platforms Online

While Amazon is a powerhouse in the online publishing world, there are alternative publishing platforms that offer unique opportunities for authors seeking broader avenues for their work. Exploring these alternatives can expand your reach, diversify your audience, and provide new possibilities for your writing career. Whether you’ve already printed your book with Presto Page, or

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A Smörgåsbord of Book Awards: Literary Awards and Contests

While gaining recognition as a writer can be a long and hard road, literary awards and contests offer a valuable opportunity to showcase your talents and receive validation for your efforts. Even authors who write solely for their own satisfaction often daydream of their work being acknowledged and celebrated on a broader scale. But those

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